Stop Explaining It All Yourself

The more your patients know, the more receptive they will be to your recommendations. Ensure they get all the facts and buy into a wholistic point of view before you make your nutritional recommendations.

Presentations Include:

• 1 Getting Started with Wholistic Nutrition
• 2 Why Supplementation is Necessary
• 3 Nutrition Gives You Better Results
• 4 The Benefits Of Expert Nutritional Guidance
• 6 Why Standard Process
• 7 Why I’ve Chosen Standard Process
• 8 Benefits and Safety of Herbal Medicine
• 9 Herbal Quality and MediHerb
• 10 The Risks Of Buying Supplements Online
• 11 How to Use the Supplement Tray
• 12 Not Just for You
• 13 Animal Ingredients in SP Formulas
• 14 Gluten and Standard Process

• 15 Soy and Standard Process
• 16 Protomorphogens (PMG’s) How they work
• 17 Informed Consent
• 18 How to Buy Food
• 19 NSAIDs
• 20 Insulin Resistance – Metabolic Syndrome
• 21 What is Wholistic Healthcare
• 22 What Integrative Medicine
• 23 What is Acupuncture
• 24 What is Chiropractic
• 25 What is Osteopathy
• 26 The Only Nutritional Strategy that Works
• 27 Rationale for Nutritional and Herbal Approach

All Patients Need To Supplement Their Diet

Your patients will view these videos and choose between the minimum requirements provided by the Standard Process General Health Packets or the supplements and herbs everyone should take for Optimum Health. We also ask patients to consider getting their family members started on a program as well.

When patients return for their next visit they simply let you know which program they would like to begin. It's that simple.

Presentations Include:

• Introduction To General Health
• Catalyn ®
• Trace Minerals B12 ™
• Tuna Omega 3 Oil
• Not Just For You

• Introduction To Optimum Health
• Calcium Lactate
• Echinacea Premium
• Vitanox
• Herbavital

Your Patients Don't Know Where To Start

Dr. Gaeta will teach your patients what they can do to achieve better health and long-term vitality. These videos provide easy-to-follow steps to make better decisions about the choices we make. Patients simply learn the facts and decide for themselves how far they are willing to go to take control of their health.

Presentations Include:

• General Health Lifestyle Recommendations

• Optimum Health Lifestyle Recommendations

These Supplements Are Amazing

Dr. Gaeta explains all the benefits associated with each supplement and how Standard Process goes to great lengths to create the best product. This allows you to recommend your own protocols without having to explain the importance of each supplement.

The more your patients understand why each of the supplements you recommend is so valuable, the longer they will continue their supplement protocol.

These Herbs Can Make a Big Difference

Dr. Gaeta explains how each MediHerb phytonutrient is chosen, where is comes from, and what the research demonstrates it can do to support patients with specific conditions. This allows you to recommend MediHerb products without having to explain the importance of each supplement.

The more your patients understand the value of each herb you recommend, the longer they will continue their protocol and look to you for recommendations in the future.

This Is Your Patient Education Website

Your practice name is included in the web address and appears in the header every page. The Contact Us tab allows patients to contact you for clinical questions or ENA if they are technical.

Simply Download, Print, and Hand Your Patient the Form

Download the recommendation form under your My Account tab above. The form includes your ENA web address and all the videos available for your subscription level. Just place a checkmark next to the videos you want your patients to view and hand them the form. They will go to your site, view the videos, and learn on their own time and at their own pace.

Patient Referrals are your Your Best Source of New Patients

We ask your patients to share videos and success stories with friends and family using a promotional page about your practice. Your page includes details about your practice and any New Patient Special Offer you might like to include.

Use the My Account tab above to instantly update a Special Offer and details about your practice.

Motivate Patients to Complete Their Assignment

We ask patients to click a button to let you know when they have finished viewing the recommended videos. This increases the chances they will view the videos and get the benefit of this valuable information.

What Did Your Patients Think?

As soon as your patient completes the assigned videos, we ask them to let you know what they thought of the service. You can view their comments and more under the Activities Section of the My Account tab above.

Everyone Loves a Success Story

Every time a patient reports a breakthrough, simply place a check on your recommendation form requesting a success story, hand it to your patient, and tell them how much you and your staff would appreciate a success story.

You can view and download patient success stories under the Activities section of the My Account tab in the training program.

General Health Nutritional Support

This video explains that there are certain supplements everyone should take in order to meet at least basic nutritional needs. Each supplement is explained in detail in the videos below. We also explain that now that they know the importance of these supplements, they should share what they know with friends and family.

Optimum Health Nutritional Support

This video explains that there are certain supplements everyone should take to achieve and maintain optimum health. Each supplement is explained in detail in the videos below. We also explain that now that they know the importance of these supplements, they should share what they know with friends and family.

Individual Product Videos

Regardless of the supplement you recommend, you will be able to ask your patient to view the video that explains in detail what is in the supplement and why it is so important to your patient's health.

Nutritional Support For Specific Conditions

These videos explain how nutritional support can aid in the restoration of specific complaints or conditions. As your patient searches for the condition you asked them to view, they will also see that you are able to provide nutritional support for all the other conditions as well. As they improve under your care, they will realize that anyone they know or meet who has just about any condition should be referred to you.

Health Maintenance Support

Michael explains why these programs should be recommended to every patient at some point in their treatment program.

Systems Survey

You will learn how to use the System Survey and simply recommend your patient view the video for the appropriate group. These videos explain how the survey helps you determine what the most important area to support is at this time and gives them the understanding that their program will change as they improve.

Patient Referral / Success Story System

The entire ENA service is designed to educate patients and encourage them to refer friends and family to your practice. The more they realize the importance of your nutritional service, the more likely they are to use our tool to share what they know.

Branded web page for patients to share with others

We will provide you with a branded web page your patents can share with friends and family. It will give recipients access to all the "Important Concept" videos available at your particular level. The page will include the name of your practice, contact information, and any special offer you make available to potential new patients.

Share Important Concepts

Depending on your subscription level, your patients will be able to share any of the important concepts videos they view with friends and family. When they do, the recipients receive a link to a page branded for your practice that includes your contact information and any special offer you would like to provide. Although your patient may be prompted to share one particular video, when they do the recipient receives access to all the important concepts at your level.

Patients can share their success stories about your professional service and nutritional program

In addition to sharing important concepts, in level 2 and 3 we also encourage and make it easy for patients to share the success of your care with their friends and family. Personal referrals are the best way to grow a practice.

Practice Expansion Program

This seven step program teaches how to begin and expand the nutritional portion of your practice, with or without the ENA service. Practicitioners learn everything they need to understand and do to begin recommending supplements the very first day. By the end of the program they will be able to function as if they had been in practice recommending supplements for many years. We explain exactly how using Expert Nutrition Adviser this can be done spending very little of the doctor's valuable time.

Introduction and Basic Knowledge

Michael explains how adding and growing a nutritional component to your practice can help your practice grow by expanding the services you can offer your patients. He shares key procedures that can make adding nutrition a simple process.

Educate Before Making Patient Recommendations

The better you educate patients on the need and value of supplements, they easier it is to offer them a program they will comply with. This is also one of the best ways to generate referrals.

Offer General & Optimum Health Programs

There are only two reasons practitioners don't recommend supplements to patients, time and lack of expertise. These are no longer valid reasons. Michael suggests you simply start recommending the General Health, Daily Fundamental Packets to every patient.

Every Patient Wellness Programs

The Every Person Wellness Programs will improve the health of every patient, supporting the restoration of health or preventing the development of specific health issues. These programs will establish you as someone your patients should see to stay healthy rather than only after their health fails.

Condition and Symptom Nutritional Support

Recommending supplements to support patients with specific conditions is simple once you know which supplements to recommend. You can either use the protocols Michael recommends to his patients or your own. If you have a level 3 subscription, simply check off the condition or your own protocol and ask your patient to visit your site.

How to Use the Systems Survey Form

Using the systems survey is as simple as asking your patient to fill out the survey, determining which group they are in, and recommending the appropriate presentations. I will explain what the survey is, how it’s used, and what their findings mean. It’s that easy.

The Nutritional Exam

There are a number ways to take the guess work out of determining what supplements will provide the most value for your patients at any particular point in time. You now know how to offer protocols based on general and optimal health, a specific condition, or a systems survey. This step in our Practice Expansion Program will give additional tools to assess your patients.

Handling Objections

The objections are available for three reasons; to recommend before you are faced with an objection, to ensure you know what to say if asked, and for a patient can see the topic from among the others and view it if they are interested. Having them available also handles a spouse who might have an objections that needs to be addressed.

Nutritional Exam Presentations

You can recommend these to save time explaining and to ensure your patients know exactly what you are asking them to do. Over the next year we intend to add additional topics as we expand our examination procedures

Every Patient Wellness Protocols

These are a great way to position your practice as a true nutritional wellness clinic. Instead of simply recommending supplements to deal with the latest health issue, you can start to impress upon your patients the value of prevention and wholistic healthcare. You should recommend these protocols to every patient as soon as you have their most pressing issues under control. These are also a very good reason to ask your patients to make appointments for the rest of their family.